Youtube Says They Paid The Music Industry A Ton Of Money This Year

Category: Music

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In a blog post by YouTube Chief Business Officer Robert Kyncl, the video-streaming giant says it paid over a billion dollars from ad revenue alone in the last 12 months. As more advertising dollars shift from TV, radio and print to online services, the music industry will generate even more revenue from ads. In the future, the music business has an opportunity to look a lot like television, where subscriptions and advertising contribute roughly equal amounts of revenue, bolstered by digital and physical sales.