Shazam teams with Vadio to offer new, curated music-video streaming service

Music app Shazam has joined forces with Vadio, a music video platform that drives digital engagement, for a partnership which will enable the addition of music video channels to the service. The tie-up will allow hundreds of millions of Shazam users globally to stream specially curated music video channels directly in the app via Vadio-powered technology, which make it possible for people to consume music video content through the sites and apps they already use. Commenting on the deal, Fabio Santini, Chief Product Officer for Shazam said: "We continually look for new ways to expand the ways in which our users can discover music…We want to give fans a great reason to spend more time with Shazam by giving them access to a rich and immersive music video experience.