Playboy enters music streaming, with racy footage backdrop

Category: Music

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Playboy, fresh from doing away with full nudity for its models, is taking another step to modernize by entering the booming area of music streaming. Playboy Music essentially offers original music videos, with subscribers who pay 99 cents each month gaining access to imagery of models posing, acting and lounging to the music. "The models are more than just sexy — they are the focal point of a narrative that connects beauty with music in a way that men will enjoy and women will find empowering," Jeff LaPenna, creative director of the Playboy Music app at BAMM.tv, said in a statement.